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![Embedding Purpose and ESG into the Muscle of the Business with Bruce Simpson of McKinsey](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog7175233/Bruce_Simpson_-_Square_Cardb4ffo_300x300.jpg)
Tuesday Jul 13, 2021
Tuesday Jul 13, 2021
Bruce B. Simpson, Senior Advisor to McKinsey & Company, joins the podcast to deliver thought provoking analysis and critique of the state of corporate purpose and ESG. Bruce argues that “longtermism” is where shareholder and stakeholder interests actually converge; how employees, investors and consumers are taking to social media to voice their opinions and challenge management to embrace change; why embedding ESG “into the muscle” of the organization is the key to driving change, creating business value, and delivering new sustainable business models that will outperform competitors.
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